Where the demand is
The Gulf
Oud, niche perfumery and the most demanding fragrance market in the world.
Analysis on The Gulf
5 pieces

Market & Pricing
Why niche perfume brands struggle in the Gulf

Emerging Brands & Small Players
Which Dubai clean beauty brands actually scaled?

Actors & Partnerships
Why North Africa keeps missing L'Oréal's Big Bang

Actors & Partnerships
How K-beauty is engineering its Saudi Arabia entry

Raw Materials & Origins
Why oud is so expensive, and where it comes from
Get the Africa-Gulf-Asia sourcing brief
Raw materials, market, regulation and the actors worth watching: a digest, not a deluge of emails.
