Actors & Partnerships
Behind every sourcing relationship is a deal, a partnership, an acquisition, or a bet: major houses investing in niche brands, groups securing direct ties with producers, cooperatives finding new buyers. This pillar tracks the players and the relationships defining who controls access to Africa, the Gulf and Asia's raw materials, and how.
Analysis on Actors & Partnerships
4 articles

Why North Africa keeps missing L'Oréal's Big Bang
3 min read

How K-beauty is engineering its Saudi Arabia entry
3 min read

Why fragrance giants skip the middleman
2 min read

Should a fragrance house grow its own crops?
4 min read
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